What is a VPA and what are the benefits for me?

VPA stands for “Virtual Personal Assistant”. A VPA supports his/her customer as a secretary, concierge, office help and personal assistant on demand in the long term with business and private tasks that are carried out on the PC, telephone or Internet.

Therefore, at my-vpa your VPA is always the same person. Your assistant gets to know your way of working and your tasks. The result is effective legwork. In addition, your VPA is well trained and speaks your language. This allows you to delegate tasks efficiently. Best of all, your VPA is available on demand via the my-vpa app. Whenever you need assistance, you can delegate a task to your VPA in an instant via the my-vpa app > view demo

What is my-vpa Marketing Assistance?

Marketing Assistance at my-vpa includes all assistance activities that fall under sales promotion. This includes professionally written newsletters, proficient development of off-site SEO, optimisation of online ad campaigns and online marketing activities, copywriting and content writing for online shops and websites, visually touching up presentations, and much more > Return to homepage

More questions are answered here...

The most important questions and answers can be found in our FAQ. Please get in touch with us if you have any questions.

Delegate a wide range of tasks to one of our Marketing Assistants

Select your Marketing Assistant and, after being briefed by you, they will complete tasks in the areas listed below. Your Marketing Assistant will be your VPA if they have marketing knowledge. Otherwise, we'll assign you a Marketing Assistant as well.
Social Media Assistance
Your VPA acts as a community manager and looks after your social media according to your specifications. This includes creating posts, monitoring interactions, communicating with your community, and so on.

Online Marketing Assistance
Your VPA will create and monitor your online ad campaigns on Facebook, Google, etc., and check them against your key performance indicators (KPIs).

Newsletter Assistance
Your VPA will take care of the entire newsletter process for you using Mailchimp or a similar service in accordance with your instructions.

SEO Assistance
Your VPA will support you in SEO-related tasks. If requested, your VPA can take measures in accordance with your specifications to increase the traffic to your website.

Text & Redaktions Assistenz
Your VPA writes texts for your external marketing communication, such as blog posts, website texts, texts for brochures or presentations, according to your specifications.

Presentations Assistance
Your VPA will assist you in creating, designing and embellishing all types of presentations.

expert research

You need an expert who can complete tasks for you independently and without any guidance from you, and who can also advise you on the content of the task? Your VPA can support you in finding a suitable expert and conduct a comprehensive search for you on the common e-lancing platforms. As a result, you will receive the appropriate expert profiles for your tasks. Upon request, your VPA will ask for corresponding offers from these experts for you..

Any other task?
If you have any other marketing task: Feel free to send us an
e-mail or get a free consultation appointment. To do so, click on the adjacent button “Free consultation”
Free Consultation
Add Ons
In addition to our services, we offer the following add-ons, which you can book for each task

Telephone system

We offer you a professional telephone system that you can customize for your telephone tasks. Thereby you have the following configuration options:

  1. You use the extension of your VPA, without individual answering machine. No additional costs.
  2. You use your own my-vpa extension, including individual answering machine
    1. We integrate your recorded message (mp3 format): €19.90
    2. You have the message recorded by your VPA: 49,90€.
    3. You have the message recorded by a professional: 249€
  3. You use your own telephone number, which we configure in our telephone system: 99€ (if possibly plus above mentioned prices for answering machine use, setup under technical reservation)
  4. You use a country-specific, own telephone number, which we set up for you: 99€ (if necessary plus above mentioned prices for answering machine use)

Please contact your VPA to book the above AddOns.

Telephone tasks

For any task that requires a phone call, 15min of call time per working hour is included. For tasks that require more than 15min of phone call per working hour, the hourly rate increases by a factor of 0.2 for phone calls within Germany and by a factor of 0.3 for phone calls within the EU. For calls outside the EU, we will provide you with an individual quote.


You have purchased a 100 hour package with an hourly rate of 18,90€.
Your VPA makes a one hour call for you to Germany
We charge you for this task 18,90€ x 1 x 1,2 = 22,68€.
So for the telephone costs we charge you 3,38€ / hour.

Team and project assistance

You are working on a larger project and need several assistants? We recommend using our project assistants for this purpose.

In this case, you can additionally book our team management and project control assistance. We recruit and train the assistants according to your specifications and hand over this team to one of our project assistants, if you wish. These activities are charged at an hourly rate of 1.8. A lead time of approx. 3-4 weeks should be planned for the recruitment.

Weekend and holiday work

Do you need a task to be completed over the weekend at short notice or have tasks that need to be completed specifically on weekends or holidays?

In this case, you can order the processing of tasks on weekends and holidays with a lead time of 3 working days. These activities are charged at 1.7 times the hourly rate.


You were satisfied with your assistant’s work or you want to increase the hourly rate for a task? Then you can always give him a bonus in the form of working hours or adjust the hourly rate according to your wishes for each individual task.

Fixed shifts & periods

For ongoing tasks that are to be processed on specific days, your VPA completes the task flexibly and once within 24h of the defined days. By booking the add-on “Fixed shifts & time periods” you can set the processing to a certain daily period or time of day. To ensure that the VPA is exclusively available for you at the agreed times, the minimum working time for “Fixed shifts & periods” is one working hour per agreed weekday and the cancellation period is 2 weeks.

Example: Your VPA is to process an e-mail account Monday to Friday 1x per day.

Option 1: Your VPA is completely free when on the day he processes the e-mails. For this case the booking of the add-on “Fixed shifts & periods” is not necessary.
Billing: The working time that is spent on processing.
Option 2 fixed time: your VPA should process the emails from Mon-Fri at 10am. For this case the booking of the add-on “Fixed shifts & periods” is necessary.
Billing: Minimum 1 working hour, maximum the working time beyond that.
Option 3 fixed period: Your VPA should process the e-mails from Mon-Fri in the period 8-14 o’clock. In this case, the booking of the add-on “Fixed shifts & periods” is necessary.
Billing: Minimum 1 working hour, maximum the working time beyond that.
Option 4 fixed shift: Your VPA should always process your e-mails from Mon-Fri from 10-13 o’clock. For this case the booking of the add-on “Fixed shifts & periods” is necessary.
Billing: 3 working hours per day.

When you post your associated task in the app after registering with us, we ask you to briefly inform us in the task description which of the 4 options you have chosen. We will then assign you a suitable VPA based on your info.

billing information
A marketing task is billed at an hourly rate of 1.5. Below you will find an example:

Example of how marketing tasks are billed:

If you have purchased a 100 hour package from us and your assistant took 1 hour to complete the task, you will pay €21.97 for this task. This is calculated as follows:

  • Task example: “Post an article on my blog.”
  • Hourly rate of a package of 100 = €18.90
  • Duration of the marketing task in hours: 1
  • Marketing tasks fall under the “Marketing” task area and are charged at 1.5 times the hourly rate: 18.90 x 1 x 1.5 = 28.35€ ( incl. VAT)
Further information
Even more info in our FAQ

What is a virtual service?

Behind the Virtual Services of my-vpa are “real” people, whom we call Virtual Personal Assistants (VPA). Via our my-vpa cloud management platform, you can collaborate with these virtual assistants on a topic or team basis. Our virtual back office service provides you with professionally trained assistants in the back office area.

My-vpa's quality promise

Our Virtual Personal Assistants are German-speaking, have previous knowledge in the respective task area and are professionally guided by us. They are available to you on demand and without fixed costs and can call in further support if required.

Case Studies

Back office processes are unique to each company. Here we present 6 examples of how our virtual back office service is used.
Bechtle AG
Inbox Management
24/7 Inbox Monitoring
RealTime Routing
Straight answering of standard cases according to guidelines

See Case study

motionet AG
HR / Controlling
Document management
Application screening
Data management
Quality assurance of tenders

See Case study

Okanda AG
Location Mgmt.
Location Scouting
Data maintenance
Content management
Customer billing
Yield Mgmt.

See Case study

VAN Verlag GmbH
Subscription Management
Invoice management
Editorial support

See Case study

Sanicura GmbH
Online Shop Mgmt.
Product data maintenance
Product management
Price adjustment

 See Case study

Dr. Berger
Quality assurance

See Case study

Your VPA can assist you in five additional task areas if needed.

    It’s good to know that I’ve always got someone reliable to delegate tasks to that I don’t have time for. Working with my-vpa has already saved me so much time. I’m going to try delegating even more tasks in the future.

Simon StützelManaging Partner, Scholarbook GmbH